About Sohva
Sohva is a TikTok Shop agency and an official TikTok Shop Partner. One platform, end to end. We’re not a social agency that also does TikTok, and we’re not an influencer shop that added a storefront.
We launched in 2025 as part of the VantaFive portfolio, the agency group founded by John Ghiorso, who built Orca Pacific and sold it to S4 Capital in 2020, where it became part of Media.Monks. We work out of San Francisco, California.
What we do
TikTok Shop Growth
End-to-end TikTok Shop management—product uploads, pricing, affiliate setup, creator outreach, and sales enablement.
- Complete shop setup, product listings, and violation complianceManaged like a high-performing sales channel, not an afterthought
- Continuous optimization to maximize discoverability and conversions
- Managed like a high-performing sales channel, not an afterthought
Custom Content Briefs
We turn real-time content trends into briefs that spark scroll-stopping videos—and manage submissions and approvals so you don’t have to.
- Strategic briefs crafted to align with current TikTok trends and formats
- Hook-driven content frameworks built to win attention and clicks
- Focused on content that converts, not just collects views
Ongoing creator management
- Full lifecycle creator management -from sourcing to content delivery
- Weekly vetting and outreach to keep top performers in rotation
- Real-time tracking with fast pivots based on performance data
Live selling activation
- End-to-end setup and management of TikTok live selling eventsOptimized scripts, offers, and timing to maximize live conversions
- Partnering with proven live creators who know how to move product
- Optimized scripts, offers, and timing to maximize live conversions
Affiliate & Creator
We scout, onboard, brief, and activate creators that move product. Bonus structures, sample seeding, and affiliate ROI tracking included.
- Custom-built affiliate funnels focused on conversions and ROI
- Streamlined onboarding, tracking, and payouts for creators
- Scalable outreach engine reaching 50k+ creators weekly
Paid media & ads
- TikTok-native ad creative and media buying strategy
- Continuous offer and creative testing to find what scales
- Designed for high ROAS and product sell-through
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Permissionless Audits
Using our own proprietary process, we map your landscape, spot revenue gaps, and show you where your competitors are winning.
- Granular SKU-level sales analysis and reporting
- Clear dashboards tied to GMV, ROAS, and creator performance
- Strategic insights that fuel smarter decisions and faster growth
Who runs it
